2+ day, 18+ hour ago   (976+ words) Before passing away in Aug. 2016, Cindy L. Williams had already made a lasting mark on children across Ohio and Wisconsin. Although Cindy died of lung cancer before seeing the project published, the book remained top of mind for her family—especially…...

1+ week, 1+ hour ago   (449+ words) Do they sell mirrors at Ikea? Indeed they do, which is a good thing, because you’ll need one to fully appreciate the retailer’s new work from Droga5 that breaks today in Saudi Arabia. The stuff runs backwards. This includes copy lines,…...

1+ week, 6+ day ago   (190+ words) Here are some notable campaigns that broke far and wide in recent weeks, selected by Muse sibling Ads of the World. Flipkart and Netflix turn India’s nosy-neighbor phenomenon into a new kind of entertainment curtain. A playful film follows an…...

3+ week, 2+ day ago   (273+ words) Say cheese! (Or whatever you ordered). “We were inspired by pictures parents upload to social media,” Ale Juli, group creative lead at DoorDash, tells Muse. “These are usually chaotic. And we started asking ourselves what might be going on behind…...

3+ week, 3+ day ago   (239+ words) Behold our Top 5 ads of the week, as ranked by the Clios’ staff… This impressive OOH activation fused the world of Netflix chiller The Last House with real life. Some dude lived in a faux suburban dwelling atop an L....

3+ week, 3+ day ago   (422+ words) PepsiCo just launched PopCorners in Mexico with a campaign that humorously sends up blockbuster movies. The brand emphasizes its triangle shape and the work, developed with Zurda Mexico, rocks a cinematic feel, promising, “A Giant Leap for Popcorn.” The spot…...

3+ week, 5+ day ago   (318+ words) Sometimes, it’s tough for brands to deliver entertaining messages while hyping their community-service programs. How can they keep viewers engaged without lapsing into shameless self-promotion or sentimental cliches? Maybe try tossing an ambulatory shrub that befriends kids into the mix....